Day Won

Revolutionized Day Won's app into a vibrant hub for habit-building, turning wellness into a daily adventure!

Service
UI/UX, Research, Branding
Tools
XD, Whimsical, Illustrator
Industry
Health & Welness
Day Won

Overview

Day Won is a wellness app crafted to help users build healthier habits through small, achievable actions. With an emphasis on gradual change, the app motivates users to tackle daily challenges focused on nutrition, movement, self-care, and mindfulness. By pairing users with a Champion for encouragement and offering a new Action Plan each week, Day Won creates a community and accountability. The app embodies the philosophy that every day is an opportunity for positive change, making well-being accessible and enjoyable.

Day Won

Objective

The mission was to create a vibrant new mobile app for Day Won that delivers an engaging and straightforward user experience. This meant developing a clear navigation structure, eye-catching visual design, and features that encourage users to complete their daily actions. By optimizing user engagement and making wellness resources easily accessible, the new app aims to inspire consistency in healthy habits while promoting a supportive community, empowering users to see each day as a fresh opportunity for personal growth.

Scope of Work

  • Developed a visually appealing, user-friendly interface that encourages engagement and ease of use.
  • Crafted a smooth, welcoming onboarding process to introduce new users to the app’s features and set initial goals.
  • Designed a weekly action plan system that guides users through daily steps with clear instructions and a progress tracker.
  • Implemented features for users to connect with their Champions, facilitating messaging and progress sharing for accountability.
  • Built a dashboard where users can track their progress, completed actions, and upcoming challenges.
  • Developed a library of wellness materials such as articles, tips, and videos to keep users motivated and informed.
  • Integrated customizable push notifications to remind users about daily actions and maintain engagement.
  • Added a system for collecting user feedback to help improve the app based on real user experiences.
Day Won
Day Won
Day Won
Day Won

Chalenge

Creating a wellness app from scratch comes with its own set of challenges. The primary goal was to ensure that Day Won not only engaged users but also built a community around the shared journey of personal growth. Users often face overwhelming choices when it comes to wellness; therefore, simplifying their journey was essential. We needed to craft a user-friendly interface that clearly presented daily challenges and the necessary resources without overwhelming them.

Additionally, we had to design a system that would encourage genuine connections between users and their Champions, creating a sense of accountability and support that is crucial for habit formation. Our research revealed that users often struggle with staying motivated over time, so our design had to incorporate elements that would keep users engaged, remind them of their goals, and celebrate their achievements.

Solution

To address these challenges, we designed Day Won as an engaging and approachable platform that emphasizes community and support. The UI is colorful and lively, reflecting the positive mindset we wanted to instill in users. The onboarding experience was crafted to be friendly and straightforward, ensuring new users felt welcomed and set up for success right from the start.

The weekly Action Plan feature was designed to guide users through manageable tasks that promote gradual changes, while the progress tracking dashboard gives users a clear overview of their achievements and encourages continued effort. Champion connections are built directly into the app, allowing users to message and support each other, creating a sense of camaraderie. Customizable push notifications remind users of their daily actions and celebrate milestones, helping to maintain motivation.